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eWeek.com: Capturing Customers` Comings and Goings
Portrait Software, which makes inbound customer interaction optimization software, is buying Million Handshakes, which provides outbound campaign management and dialog marketing technology.
The deal, announced March 20, allows Portrait Software to offer a complete customer interaction management platform.
"We allow consistent multichannel interactions with customers, in terms of rules and processes in place to serve and sell to the customer," said Mark Smith, executive vice president and general manager of Portrait Software. "We drive intelligence into those interactions."
