Advanced Analytics in the New Economy

Source: 1 to 1 Media

Economic pressures are forcing conversations about the importance of predictive analytics to a place of prominence in organizations. Companies now not only strive to analyze data from traditional channels, but also from their websites, social media, gaming sites, and mobile. Although the rise of interactive media presents its share of challenges for the practitioners of advanced analytics, it also creates opportunities.

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8 Mar 2010

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