Portrait Interaction Optimizer

Convert inbound customer interactions into revenue and retention opportunities

Increasing customer opt-out, do-not-call (DNC) lists, spam blockers, junk email filters and ad-fatigued customers has taken a toll on your direct marketing response rates. As evidence, leading analysts indicate that offline and online marketing campaigns around the world generated 21% less response from the target audience this year, versus just one year ago.

Yet every day, your customers are coming straight to you through your inbound service channels, a marketing opportunity that your organization can no longer afford to ignore.

Portrait Interaction Optimizer is a packaged application that sits behind your existing systems to provide in real-time the most accurate, targeted sales, service and retention offer, for each individual customer, at the specific moment of their interaction. The decision of the “best-next-action” is performed on the fly, using your own data, business rules and powerful customer analytics.

With Portrait Interaction Optimizer, your organization can recapture these missed opportunities to further increase customer value and reduce attrition.