Portrait Customer Analytics

Rapid customer segmentation and predictive modeling powered by 3D visualization

Like most businesses, your organization may have reams of data, but quickly digesting this information and converting it into truly actionable insights can remain a challenge.

Ultimately, this economy is challenging every marketing department to obtain a better understanding of their marketing spend, their customer segments and campaign performance – while producing these insights in record time.

Portrait's Customer Analytics is a powerful, easy-to-use, predictive analytics solution which extends existing marketing and analytic environments by adding powerful 3D data visualization & rapid modeling automation, allowing you to quickly uncover important data relationships and deliver propensity scores at the push of a button. Now your organization can rise to the challenge of the new economy by discerning rapid insight, boosting predictive model accuracy and increasing the speed of analytic results.

  • Easy to use interface converts complex data into visual information for rapid insights
  • Rapid modeling automation for churn/attrition, campaign response, cross-sell/up-sell, risk/default, customer lifetime value and profitability
  • 3D data visualization for rapid insight into customer segmentation, profiling, ROI based customer selection, transactional data, geographic analysis and web site behavior
  • Pre-loaded modeling techniques include decision trees, regression, additive scorecards and clustering
  • Upgradable to next generation “Uplift” incremental response modeling